Trademark Archives - Cohn Legal, PLLC

Legal Services for Startups: What Every Founder Needs Before Raising Capital

In-Depth, TrademarkBy CLG Attorneys October 27, 2026

Why Startups Need Legal Services Before Raising Capital You have spent months, maybe years, turning an idea into something real. The product works. Customers are paying attention. The pitch deck is taking shape. Now you are ready to sit across the table from investors and talk about what comes next. That isn’t the ideal moment to discover a problem with who owns the company. Founders benefit from addressing legal issues before fundraising begins, not after…

AI-Powered Impersonation Accounts and Trademark Rights: Can the TTAB Offer Relief?

TrademarkBy CLG Attorneys October 27, 2026

Can the TTAB Help Businesses Fight AI-Powered Impersonation Accounts? The Trademark Trial and Appeal Board (TTAB) can help businesses challenge federal trademark applications or registrations associated with AI-powered impersonation accounts, but it cannot directly remove fake social media profiles or stop online impersonation. Its authority is limited to determining whether a trademark should be registered or remain registered with the United States Patent and Trademark Office (USPTO). This distinction is becoming increasingly important as artificial…

When a Trademark Owner Cannot Explain Its First Sale: A TTAB Priority Dispute

TrademarkBy CLG Attorneys October 23, 2026

Why Does the Date of a Trademark’s First Sale Matter? A business owner may remember the excitement of making their first sale without remembering exactly when it happened. Perhaps the transaction occurred at a local market, through a website that no longer exists, or before the company started maintaining organized financial records. Years later, that missing information can become a serious problem. In a trademark priority dispute before the Trademark Trial and Appeal Board (TTAB),…

Virtual Influencers and Trademark Ownership: Who Controls the Brand Behind an AI Personality?

TrademarkBy CLG Attorneys October 22, 2026

Can a Virtual Influencer Own a Trademark? A virtual influencer can attract millions of followers, secure advertising partnerships, and become the recognizable face of a commercial brand without ever existing as a real person. These computer-generated personalities are changing how businesses advertise products, build audiences, and establish brand identities. But when a virtual influencer becomes commercially valuable, an important legal question emerges: who actually owns the trademark rights behind that digital personality? Under U.S. trademark…

Social Media Rebranding After a Trademark Opposition: Does Changing Your Username Help?

TrademarkBy CLG Attorneys October 20, 2026

Can Changing Your Social Media Username Resolve a Trademark Opposition? Changing your Instagram handle or TikTok username might seem like an easy solution when another business challenges your trademark. After all, if the disputed name disappears from your social media accounts, shouldn’t the disagreement disappear too? Unfortunately, trademark disputes are rarely that simple. A trademark opposition before the Trademark Trial and Appeal Board (TTAB) concerns whether a particular mark is entitled to federal registration. Changing…

Category Archives: Trademark

Cohn Legal, PLLC IP BLOG

Legal Services for Startups: What Every Founder Needs Before Raising Capital

AI-Powered Impersonation Accounts and Trademark Rights: Can the TTAB Offer Relief?

When a Trademark Owner Cannot Explain Its First Sale: A TTAB Priority Dispute

Virtual Influencers and Trademark Ownership: Who Controls the Brand Behind an AI Personality?

Social Media Rebranding After a Trademark Opposition: Does Changing Your Username Help?